ATAB, BIMAN to boost travel, aviation industry

Abdus Salam Aref, President of the Association of Travel Agents of Bangladesh (ATAB) and Afsia Jannat Saleh, Secretary General of ATAB hold a meeting with Salahuddin Ahmed, Director of Marketing & Sales, Biman Bangladesh Airlines
The meeting was convened to discuss matters of mutual interest between the Association of Travel Agents of Bangladesh (ATAB) and Biman Bangladesh Airlines, particularly pertaining to enhancing collaboration and improving services within the aviation and travel industry.
The participants explored avenues for strengthening collaboration between ATAB and Biman Bangladesh Airlines to promote tourism and facilitate travel both domestically and internationally, according to the sources.
There was a comprehensive discussion on strategies to enhance the quality of services offered by Biman Bangladesh Airlines to passengers, with a focus on customer satisfaction, efficiency, and reliability.
The meeting delved into marketing and promotional initiatives aimed at boosting the visibility of Biman Bangladesh Airlines and attracting more passengers. The parties discussed joint marketing campaigns and promotional activities to increase awareness and generate interest in airline services.
However, the importance of establishing a robust feedback mechanism to gather insights from travelers and address their concerns or suggestions for improvement was emphasized. Both parties agreed to collaborate in collecting and analyzing feedback to make data-driven decisions for service enhancement.
The participants discussed the possibility of organizing training programs and workshops for travel agents in collaboration with Biman Bangladesh Airlines. These initiatives would aim to enhance the skills and knowledge of travel agents regarding airline services, booking procedures, and customer handling.
Finally, the meeting concluded on a positive note, with both parties expressing their commitment to fostering stronger ties and working together to elevate standards within the aviation and travel industry in Bangladesh. The collaboration between ATAB and Biman Bangladesh Airlines is poised to yield mutual benefits and contribute to the growth and development of the sector.