Sabrina Mridha Razani Joins Renaissance Dhaka Gulshan as Director of Marketing

Renaissance Dhaka Gulshan Hotel announced the appointment of Sabrina Mridha Razani as its new Director of Marketing, ushering in a new era of strategic brilliance, guest-centric innovation, and brand elevation.

Ms. Sabrina has been recognized for her impactful leadership and contribution to the industry, receiving several prestigious accolades including Inspiring Women Leader 2021, Progressive Women Leader, and Inspiring Female Professional.

These recognitions reflect her dedication to excellence, progressive vision, and commitment to empowering women in the professional landscape.

A distinguished name in Bangladesh’s hospitality landscape, Ms. Sabrina brings with her over 14 years of exemplary experience in customer experience, public relations, and integrated marketing communications. Renowned for her visionary leadership and unwavering commitment to excellence, she has consistently transformed brands into compelling narratives that resonate with modern, experience-driven audiences.

Prior to joining Renaissance Dhaka Gulshan, Ms. Sabrina held pivotal leadership roles at Amari Dhaka, where she most recently served as Head of Marketing & Communication. Her tenure was marked by remarkable achievements, including the conceptualization of innovative guest engagement programs, experiential dining events, and strategic partnerships that significantly enhanced customer retention and brand affinity. Her efforts contributed to a 75% growth in digital engagement and elevated the property’s positioning within the global Onyx portfolio.

Ms. Sabrina’s career trajectory also includes her impactful tenure at The Westin Dhaka, where she honed her expertise in brand reputation management and guest experience strategies. Across her professional journey, she has demonstrated an exceptional ability to forge high-value alliances, securing sponsorships exceeding USD 15,000 and collaborating with leading banks, telecom operators, and lifestyle brands.

A trailblazer in her field, Ms. Sabrina holds the distinction of being recognized as one of the first female Marketing Directors in Bangladesh’s hospitality industry, earning prestigious accolades such as “Inspiring Women Leader 2021” and “Progressive Women Leader.” Her leadership during the COVID-19 pandemic further underscored her resilience and foresight, as she successfully implemented communication and safety protocols that reinforced guest trust and operational continuity.

Academically accomplished, Ms. Sabrina holds an MBA in Marketing with high distinction, alongside a B.Sc. in Electrical & Electronic Engineering, reflecting her dynamic blend of analytical rigor and creative acumen. Her continuous pursuit of excellence is complemented by specialized training in customer experience, digital marketing, and crisis communication.